Case Studies: Media & Entertainment
A future media landscape incorporating emerging technologies, future consumer attitudes and desires, as well as potential interaction and participation interfaces, in line with future media and entertainment equipment and devices development.
Created a potential future program content development plan by genre, interface and consumer segment. Extended the network’s potential consumer engagement and traction beyond the audio-visual including fully interactive shows and interfaces with synthespians
Helped develop the first ever global audio satellite system covering Asia, Africa and LatiAmerica. Created marketing packages and future relevant programs that would attract major global corporations to the areas via customized programming and channels supported by unique receiver networks and devices., such as the Satellite-to-Go Package and the Tongshi DAMB-R device, which fits in the palm of your hand.
Created a future platform for a sustainable entertainment network, which became the largest urban music on-demand entertainment site in the world. Developed a long-term future-relevant strategic plan to leverage emerging broadcasting avenues, digital convergences, future devices and interfaces. Led the company into new entertainment areas beyond music, such as comedy, film and games.
Multiple projects involving the future of digital radio and the future of venues and live performances, leading to the development new arenas facilitating telepresence and sensory enhancement.
Developed a future media landscape for 2010 against which MTV has created its recent programming. The project identified emerging technologies, future consumer desires and attitudes, as well as potential interaction and participation interfaces, in line with future media, entertainment equipment and devices development.